JOB SUMMARY
Responsible for the US (West Coast), Canada and key European markets. The role oversees developing and maintaining key Mice, Wholesale, High End leisure, Special corporate (Groups & Transient) and Entertainment accounts through attendance at travel and related industry meetings, trade shows, personal sales calls and sales blitz actions. The person is highly motivated, organized, and enjoys interacting with guests.
This position requires a high degree of self-motivation and the ability to work unsupervised using own initiative. Monitoring and follow-up of Sales Strategies within the mentioned different segments, focusing on MICE and Transient Leisure and Special Corporate. Assisting the Head of External Sales and the Director of Sales in the preparation of sales strategies, budget and business plan.
Proactively uncovering new prospects and maximizing conversion of business in line with Hotel ‘s budgetary goals. Ensuring the maintenance and the development of contracted accounts in all mentioned segments. The responsibilities include maintaining relationships with key accounts and sourcing new business opportunities.
The Senior Sales Manager is required to solicit group & corporate business through telephone solicitation, outside sales calls, trade show attendance, industry events and site inspections. Conduct Site Inspections and organizes Familiarization Trips whilst assisting with projects and reports. Participate in daily departmental meeting, trainings and other sales related meetings as required. Works with other departments within the hotel and key contacts at Marriott International Global Sales Office locations to provide quality service to customers.
Develops and maintains knowledge of market trends, competition set and customers.
Onboarding of new talent in the sales department and supervising and educating trainees.
ESSENTIAL FUNCIONTS:
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Under the guidance of the Director of Proactive Sales and Director of Sales, responsible for maximizing Rooms / F&B / Conference and Banqueting business from US (West Coast), Canada and some key European markets.
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Proactively uncovering new prospects and maximizing conversion of business in line with the Hotel‘s budgetary goals.
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Looks after Corporate and MICE market segments, including high-end leisure, entertainment and Yieldable contracting.
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Build long lasting relationships with existing and new customers to enable future bookings. Attend activities including sales calls, events, FAM trips, trade shows…
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Responsible for the contracting of business in these markets and achieving the expectations set in the corresponding segments.
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Responsible of MarRFP program and all contracting process.
- Develops/maintains knowledge of market trends, competition and customers.
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Maintain Company Brand Standards within the hotel.
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Hit all personal & sales team goals and maximize profitability of segment.
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Assist Director of Proactive Sales and Director of Sales in the creation and implementation of sales plans and strategies that ensure positive results.
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Produce monthly reports and sales forecasts to analyze current and potential market and sales trends, coordinate activities to increase revenue and market share and monitor performance to ensure actual sales meet or exceed established revenue plan.
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Create and develop special events and sales blitzes to showcase the hotel to potential clients. Attend local, nation & international trade shows and major market events to promote new business and increase sales opportunities for the hotel.
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Understand local, national and international corporate market – competitors’ strengths and weaknesses, business trends, supply and demand – and know how to sell against them.
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Identify improvements to the overall hotel sales performance by working closely with the sales teams and with other departments.
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Execute and support the operational aspects of business booked (e.g., generating proposals, writing contracts, customer correspondence, sending out RFP responses, handling segment databases …)
- Execute the brand’s customer service standards throughout the sales process.
At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.
W Hotels’ mission is to Ignite Curiosity, Expand Worlds. We are a place to experience life. We’re here to open doors and open minds. We are constantly inspired by new faces and new experiences. A tuned-in, up-for-anything spirit is at our core and has made us renowned for reinventing the norms of luxury around the globe. Whatever/Whenever is our culture and service philosophy that brings our guests’ passions to life. If you are original, innovative, and always looking towards the future of what’s possible, welcome to W Hotels. In joining W Hotels, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.
